Vanreusel is a producer of frozen meat-based snacks and the market leading supplier for out-of-home restaurants/snack-bars (i.e.,“frituren / friteries”) in the Benelux, while also selling to B2B and retail.
Partnership with the founding family and management to further develop Vanreusel’s leadership position in the resilient Benelux snacking segment. Growth driven by expansion of the commercial team in the Netherlands, product innovation, marketing strategy and development of complementary sales channels, that are further accelerated through selective M&A to grow the assortment and regional coverage. Professionalization potential unlocked including set-up of qualitative financial and KPI reporting, while investing in automation and operational excellence across all production plants.
Increasing Market Cycle Risk; Drive to Increase Personal Time
Belgium
Consumer; Niche Industrials
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Holistic: it is essential that all aspects of ESG are equally and continuously supported. This is why we are active at every stage of the investment cycle by applying proprietarily developed methodologies and initiatives which are built on 5 priorities covering the broad ESG spectrum: